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STORY:
Funny Millennium Slogans

The Los Angeles Times asked its readers to create a slogan or product to promote in the next millennium. The Off-Kilter column is just that, off-Kilter. And readers of the column didn't let down its columnist, Roy Rivenburg.

Here's a sampling of what the winners came up with. First, in the millennium products category:

  • Y2K-Y Jelly, to help ease your way into the new millennium. (Submitted by reader Barry J. Stone.)
  • Rip Van Wrinkle Cream, which causes you to sleep through the Y2K problem and wake up looking 20 years younger. (Ann Harrison)

Honorable mention goes to Tom and Trudy Egan for Y2Kream Pie, which might or might not crash into your face on Jan. 1, 2000.

The panel did like one of Bill Williams' slogan ideas: "The new millennium--or as Bill Gates calls it: 'One hour's pay.' "

Here are the other winning slogans:

  • "It's the third millennium: Reach out and defrost someone." (Larry Frank, who also suggested, "Welcome to the third millennium--with your host, Dick Clark.")
  • "Y2K, You're OK." (Mike Crawford)
  • "Hurry, hurry, hurry, step right this way, the saucer leaves at midnight!" (Jack Hayes)
  • "YNot2K?" (Steven W. Alloway)
  • "M M good," with the two Ms signifying 2000 in Roman numerals. (Chris Ungar)

Source: Los Angeles Times Full Text Available

DATE: 5/26/99

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